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Women are popping up in all kinds o...

Women are popping up in all kinds of different automotive fields. Is it because they are smarter? No, on the contrary it has been proven that they take their time when explaining a service to the customer. In a overlook of 425 executives, women came gone out on top in 42 of 52 skills reviewed at Hagberg Consulting Group in rear up City, Calif.

They say women are natural conversationalists and great at developing rapport with their customers. This could be because our brains are just built that way. Men attend to be left-brained, which makes them better at mechanical activities, mathematical skills and reading road maps and blueprints. Women look after to be more right-brained, giving them proper verbal abilities. They are more detail-oriented, have advanced language skills and are better at communicating in general.

In the volume "Men are from Mars, Women are from Venus," it explains these differences in more detail. You may want to read it. Now, don't finish me wrong, all this doesn't mean women are better than men we just have different nerves to tap into. Each sex can complement the other in the workplace with their different skills.



In the automotive service business, all customers really want is for someone to be genuine and knowledgeable when educating them forward a particular service. A close attention conducted by National Oil and Lube stranges says that 62 percent of all customers in the lube business are females, making it essential for stores to cater to this growing marketplace.

And by what means exactly is this accomplished? Ask your female employee for pointers. As a female business proprietor myself, it was easier for me to pinpoint a certain of the things women want when visiting an automotive service center Do you have a play table and toys for children? Our workshops have found that if a child is happy when their mother is receiving automotive service, she would likely agree to additional services if and when they are needed

a lube shops also go abroad of their way to have clean facilities, including spotles bathrooms, magazines for the one and the other men and women, gourmet coffee and unrestrained soda. If you have a clean facility and well-dressed, courteous associates, you are more likely to attract female motorists and employee For workshops and retailers that don't proffer these things, they are the first stair toward enticing the female population as prospective employee or customers.

The automotive service industry is not just a marketplace for men and yet most people are aware of this, in general, we are still behind in what we can do to attract the female employee

Female customers derive pleasure from frequenting an establishment run, managed or holded by a female for many reasons. In addition to convenience and timeliness, I have set up that the female customer believes women are more reliable and their establishments seem to be cleaner; they appreciate that "female touch." unwithered flowers and pictures on the walls make a waiting range more pleasant. Women also perceive at ease when they can better relate to the owner

I also believe women are inclined to handle customer complaints better than their male counterparts. They can still be firm, nevertheless studies show women are perceived as better listeners, possibly because they use more nonverbal hints to show they are paying attention.

Many times, the customer just wants to expres their trouble or dislike. They will continue to answer as a valued customer depending forward how a problem is handled. Our facility had a situation lately where a man came in for an oil change. We advised him that his radiator lacked antifreeze. He decided to go on to a retailer to make the work purchase. About 30 minutes later he get backed with frustration, and told us it was our fault he had feeble his hood release cable. He had twitched and pulled on the cable until it broke moreover since it was a arise of our advice, he wanted us to replace it.

on hearing of the situation, I immediately called his house. Since he was not abode I spoke to his wife and explained that with a vehicle logging more than 100000 miles, the cable breaking was part of normal wear and tear, finally telling her we could not pay to replace it. Before I could finish, she clearly got excited and invert I let her finish explaining and then took a hardly any minutes to calm her down and said, "I think I can satisfy one as well as the other of us. If your husband will pick up the cable, we will install the recently made known one and everyone will be satisfied."

She was ecstatic and said, "You really give great customer service." A man may have handled this situation differently, maybe not speaking to the wife to begin with or not taking the time to explain what he would do.

Women are born nurturers--it's in our line This is one of our key-note strengths that store and store owners should tap into whenever they can. If you have a female employee maybe it makes understanding for her to handle customer service calls and questions. Maybe a stock girl will be useful upon the floor of a retail store offering to help customers find what they are looking for.



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